Chyawanprash ad row: Delhi HC stops Ramdev's Patanjali from running 'disparaging' ads; Dabur says product called 'ordinary'

NEW DELHI: The Delhi high court on Thursday stopped Patanjali from publishing or broadcasting advertisements that allegedly criticise Dabur Chyawanprash .

Justice Mini Pushkarna passed the order while hearing interim applications filed by Dabur . The court will take up the matter again on July 14.

The issue began after Patanjali aired an advertisement featuring its founder, Swami Ramdev , Bar & Bench reported. In the ad, he is seen questioning the authenticity of other Chyawanprash products available in the market.

The advertisement says: " Jinko Ayurved aur Vedo ka gyaan nahi, Charak, Sushrut, Dhanwantari aur Chyawanrishi ke parampara mei ‘original’ Chyawanprash kaise bana payenge?"

Dabur also raised objections to parts of the advertisement where a 40-herb Chyawanprash was referred to as "ordinary."

Dabur argued that this was a clear reference to its product, which claims to contain "40+ herbs" and has a market share of over 60 per cent in the Chyawanprash segment. According to Dabur, the statements amounted to three types of disparagement — misrepresenting Patanjali's own formula, questioning Dabur’s link to Ayurvedic tradition, and portraying Dabur’s product as inferior.